Privacy Policy

ANHEUSER-BUSCH, INBEV PRIVACY POLICY

Last revised: January 1, 2011

Thank you for visiting www.abdraught.com (the “Website”). We value and respect your privacy, and this privacy policy (the “Privacy Policy”) is designed to assist you in understanding how we collect, use, and protect any information you may provide to us. Our Terms of Use available here www.abdraught.com/about/TermsOfUse describe the terms and conditions governing your access to and use of the Website and are incorporated herein by reference and form an essential part of the Privacy Policy. YOUR USE OF THE WEBSITE, AND CONTINUED USE OF THE WEBSITE FOLLOWING ANY CHANGES TO THE PRIVACY POLICY, SIGNIFIES YOUR CONSENT TO BE LEGALLY BOUND BY BOTH THE TERMS AND CONDITIONS OF THE PRIVACY POLICY AND THOSE SET FORTH IN OUR TERMS OF USE. IF YOU DO NOT AGREE TO THE TERMS OF THE PRIVACY POLICY, PLEASE DO NOT USE THE WEBSITE OR PROVIDE ANY INFORMATION TO US.

THE INFORMATION WE COLLECT.

In order to use the Website to and submit comments, interact with other users, post reviews, and upload recommendations, you will need to create an account. To set up an account, we collect several personally identifiable information (“Personal Information”). We may also collect certain indirect and/or aggregate information as a result of your use of, and interaction with, the Website (“Usage Information”).

USAGE INFORMATION

We may also certain standard web measurement and tracking technologies such as “cookies,” web server logs, or other statistics programs to collect Usage Information and track and record how you use the Website. If our Website offers shopping, we may use cookies to keep track of items in your shopping cart. This data is anonymous and does not personally identify you. Usage Information helps us measure the success of the Website and its features or pages and to improve your online experience. Your browser may have an option that allows you to accept cookies, reject cookies, or receive notification when a cookie is sent, but you should note that the use of such restrictive browser settings may limit your use of the Website.

In addition, we may utilize use web beacons (also known as "action tags" or "one pixel .gif files"), provided by our advertising serving partner, to measure the effectiveness of, and otherwise manage, our online advertising. These web beacons enable our advertising server to recognize you when you visit the Website and to determine which banner ads bring users to the Website. We do not use spy ware, adware or any other similarly intrusive software. We also use other technology, called clear GIFs, to provide us with other important anonymous information, such as when an e-mail has been opened.

USE OF INFORMATION COLLECTED.

We use your information in order to provide the services you request and to analyze, manage and improve the Website and to use it within Anheuser-Busch as we continue to work on being the world's best beer company. In compliance with applicable laws, it is our policy to require only the Personal Information necessary to complete the specific transaction that you request; we do not condition your participation in any specific activity on our Website, including any transaction, on the disclosure of more Personal Information than is reasonably necessary to complete such that specific activity and/or transaction. Information such as traffic patterns and the number of page visits help us to further develop and improve the Website layout to better meet your needs. We also use information such as your name and e-mail address to contact you, respond to your inquiries, and send you information. We may use such information to notify you of special offers and other services that we believe may be of interest to you, or to notify you of important new changes to the Website, or to notify you that you have been selected as a winner of a contest or sweepstakes or to send you current mailings. In addition, you expressly authorize us to share your personal information with to the extent necessary to complete any inquiry or transaction that you initiate. (Please also note that when you order merchandise, you may be transferred to different web site, which has a different privacy policy. Please review this privacy policy before ordering any merchandise). If you do not want to be contacted for these purposes or if you would like to obtain a copy of the personal information gathered by this Web site or correct or delete such information from our Web site's database, you can always send us an e-mail with your concern or question by visiting our CONTACT US section of abdraught.com. Finally, we use collected information to help us diagnose problems with our server or other technical issues relating to the performance of the Website. You should be aware that if you voluntarily disclose personally identifiable information (e.g., name, email address, personal photographs) on a bulletin board, chat room or on any other community forum offered on the Website, such information may be collected and used by others and may result in unsolicited messages from other parties. We have no control over this type use of your personally identifiable information and, as such. cannot be responsible.

OPTING-OUT

You may opt-out of receiving communications about special offers or programs by clicking on a link provided at the bottom of the email communication.

LINKED SITES

Our Website may contain links to other websites, including social media sites, which may have privacy policies that differ from our own. We are not responsible for the collection, use or disclosure of information collected through third-party websites and expressly disclaim any liability related to such collection, use or disclosure. We are also not responsible for any information or content contained on such sites. Links to other websites are provided solely as a convenience. Your browsing, use and interaction on any other websites, including websites which have a link to the Website, are subject to that website’s own rules and policies. Accordingly, we recommend that you review the privacy policy posted on any website that you may access through, or which links to the Website. Please note that if you provide information to us via a social media site or participate in a social media site linked to the Website, you consent to our use your information for any reason as if it were submitted to us directly via the Website.

CHILDREN’S PRIVACY

The Website is not directed to, and we do not knowingly collect Personal Information from, persons under the age of 21. If you are under 21 years of age and have entered this Website by providing a false date of birth, you must immediately leave this Website. UNDER NO CIRCUMSTANCES MAY YOU SUBMIT PERSONAL INFORMATION TO US IF YOU ARE UNDER 21 YEARS OF AGE.

SECURITY PROCEDURES

We take commercially reasonable precautions and have implemented commercially reasonable technical measures intended to protect against the risks of unauthorized access to, erroneous disclosure of, and unlawful interception of Personal Information submitted via the Website. However, your email transmissions and/or other communications containing Personal Information may be unlawfully intercepted or accessed by third parties and/or the Website may be subject to hostile network attacks or administrative errors. We cannot and do not guarantee the security of any information transmitted over the Internet. Once we receive your Personal Information, we take steps that we believe are commercially reasonable to limit access to your Personal Information to only those employees and service providers whom we determine need access to the Personal Information to provide the requested products, services, offers or opportunities that may be of interest to you. However, even after we receive your Personal Information, we cannot guarantee that your Personal Information may not be accessed, disclosed, altered, or destroyed as a result of a breach of our commercially reasonable efforts or as a result of any other event beyond our reasonable control. Accordingly, we cannot and do not guarantee that your Personal Information is completely secure and safe from such risks. FOR THE AVOIDANCE OF DOUBT, WE EXPRESSLY DISCLAIM ANY REPRESENTATION OR WARRANTY, WHETHER EXPRESS OR IMPLIED, WITH RESPECT TO ENSURING, GUARANTEEING OR OTHERWISE OFFERING ANY DEFINITIVE PROMISE OF SECURITY IN CONNECTION WITH YOUR PERSONAL INFORMATION OR USAGE INFORMATION.

SPECIAL NOTE TO INTERNATIONAL USERS

By using the Website, you agree and acknowledge that the Website is hosted in the United States. If you are attempting to access the Website from a physical location within the European Union, Asia, or any other region with laws or regulations governing personal data collection, use, and disclosure that differ from United States laws, please be advised that through your continued use of the Website, which is governed by U.S. law, the Privacy Notice, and the Terms of Use, you are transferring your Personal Information to the United States and you consent to (i)such transfer, (ii) the application of the laws of the United States and/or the State of Missouri with respect to any dispute arising from or related to the Privacy Policy and/or your use of the Website, other than such rules, regulations, case law, and/or international treaties that would result in the application of the laws of a jurisdiction other than the United States or the State of Missouri, and (iii) the exclusive jurisdiction of the courts of the State of Missouri and the federal courts sitting in St. Louis, Missouri. Any claim or dispute between you and us that arises in whole or in part from your use of the Website or in connection with the Privacy Policy shall be decided exclusively by a court of competent jurisdiction located in St. Louis, Missouri, U.S.A. Each party hereby agrees that such court shall have in personam jurisdiction and venue with respect to such party, and each party hereby submits to the in personam jurisdiction and venue of such courts and waives any objection based on inconvenient forum.

CHANGES AND UPDATES TO THE PRIVACY POLICY

From time to time, we may revise the Privacy Policy. To help you stay current of any changes, we take the following two steps: (i) we note the date the Privacy Policy was last updated below (ii) when we make a change to the Privacy Policy, we post conspicuous announcement of such changes on the homepage of the Website for 30 days following the date the Privacy Policy was updated.

If you disagree with the terms of any Privacy Policy at any time, your sole remedy is to terminate your use of the Website and inform us of such termination as described in Privacy Policy. Continued use of the Website constitutes your agreement to any Privacy Policy as in effect.

MISCELLANEOUS

If any part of the Privacy Policy is determined to be invalid or unenforceable pursuant to applicable law, then the invalid or unenforceable provision will be deemed superseded by a valid, enforceable provision that most closely matches the intent of the original provision and the remainder of the Privacy Policy shall continue in force and effect.

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